3 Ways to Embed Google Reviews On a Wix Website

According to the World Economic Forum, there are nearly two billion websites online as of 2021. As you can imagine, this can make it exceedingly difficult to cut through the clutter without the right strategy. However, you'll also need to ensure your site has the relevant information once your audience makes it there.

Understanding how to embed Google Reviews on a website is crucial, and we've written a brief guide with the key tips you should implement when moving forward. From here, you'll have no trouble reaching your goals. Let's dive into how to add Google reviews to your site using different approaches.

1. Adding a Google Reviews Widget

One of the easiest ways to add Google reviews to a website is by using a widget. Wix offers several third-party apps that provide this functionality, allowing you to showcase customer testimonials seamlessly.

You just need to search for a widget in the Wix App Market that supports Google Reviews integration. These apps are designed to make the setup process quick and painless. Once you install a widget, follow the instructions to connect your Google Business profile.

After the connection is complete, the widget will automatically update as new reviews are posted. Widgets also allow customization, so you can adjust the following:

• Layout
• Color scheme
• Number of reviews displayed

Extra flexibility ensures the reviews fit well with your website's overall design. Opting for a widget helps you embed reviews on a website without any complicated coding or time-consuming updates.

2. Using a Custom Google Reviews Plugin

If you want more control over how you display Google reviews, using a custom plugin may be the way to go. Unlike standard widgets, plugins often come with more customization options and allow you to integrate additional features. To get started, look for plugins compatible with Wix and that offer Google reviews integration.

These plugins often give you the ability to choose which reviews to feature, making it easy to highlight your best customer feedback. Customization doesn't stop at which reviews you display. Many plugins let you adjust the visual design of the reviews section, giving you control over:

• Font
• Colors
• Review animations

Some plugins also offer advanced features like review filtering or the ability to respond to customer feedback directly from your website. Using a plugin requires a bit more time to set up, but the extra functionality can be worth it, especially if you want a more polished and professional look.

3. Embedding Google Reviews Manually with Code

For those comfortable working with code, manually embedding Google reviews is a solid option. Using this approach requires copying the HTML code from your Google Business profile and pasting it into the appropriate section of your Wix website. To get started, navigate to your Google Business account and look for the option to share or embed the reviews.

After copying the code, go to the Wix Editor. Click the option to add an HTML element, and paste the code there.

Implementing this method gives you full control over how to add reviews to your website, but it may require additional tweaking to match the design of your website. Using this approach can also mean regularly updating the embedded code as new reviews are added, which might be time-consuming.

However, for those looking for a free and straightforward way to integrate reviews, coding is an excellent option to consider. If you want a more dynamic display, there are scripts available online that can help automate updates, making the process smoother in the long run.

Common Mistakes to Avoid

To maintain high levels of performance, it's imperative to avoid the common pitfalls that many users encounter. Otherwise, you risk creating unnecessary issues that can strain your relationship with your audience. Listed below are the key ones to keep in mind.

Ignoring Review Updates

Staying on top of review updates is crucial when embedding Google reviews on your site. It's easy to set up a static display and forget about it, but outdated reviews can hurt credibility.

Visitors expect to see fresh, relevant feedback, especially in industries where customer service is key. Failing to update your reviews may give the impression that your business is inactive or not generating positive experiences. By regularly refreshing your review feed, you show potential customers that you value current feedback and are actively engaging with your audience.

Using Too Many Reviews at Once

Overloading your website with too many reviews can overwhelm visitors. While positive feedback is great, too much of it can cause clutter and distract from other important elements on your page.

It's better to showcase a select few high-quality reviews that highlight different aspects of your service. Choosing reviews that speak to various customer experiences can give a well-rounded picture of what your business offers and showcase its reputation. You can always rotate or update the featured reviews periodically to keep the content fresh without overcrowding your site.

Not Customizing the Display

Using a generic review display can make your website look unprofessional. Many widgets and plugins offer customization options that allow you to adjust the layout and design to match your website's branding.

Customizing the display to fit the aesthetic of your site creates a more cohesive experience for visitors. It also helps highlight the reviews in a way that feels more personal and tailored to your audience. Taking the time to personalize your review section shows attention to detail, which can leave a positive impression on potential customers.

Understand How to Embed Google Reviews on a Website

Once you know how to embed Google reviews on a website, you'll make your site much more informative and useful for your audience. By leveraging the information in this guide, you'll have no issue getting everything up and running as soon as possible. Jooice is an all-in-one AI-powered platform designed to streamline online business management.

We strive to disrupt complexity and scale to meet your company's needs. Our software helps businesses save time and money by improving efficiency and decision-making with AI-driven insights. Start your free trial today to learn more about how we can help you grow.

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